NATHANIEL CLARK FOWLER

NATHANIEL CLARK FOWLER, JR.

Fowler, Nathaniel Clark, Jr., author, lecturer and business advisor; born in Yarmouth, Mass., Jan. 21, 1858. In 1880 he founded the Pittsfield (Mass.) Daily Journal, and at that time was supposed to be the youngest daily newspaper editor and proprietor in the world. He later founded the Worcester Light, and in 1897 founded and managed the first school of advertising. For the past twenty-five years he has practiced the business-profession of advertising and business advisor and counselor without connection with an advertising agency. He has planned advertising and selling campaigns for many of the largest concerns in America, and is said to, have written over 10,000 advertisements, including the world-famous Gibraltar Rock advertisement for an insurance company, which is considered the most effective trade mark ever produced. Originated the demonstration form of imparting business education, and established the Laboratory of Business Method, conducting classes of several hundred men and women. The demonstrations are held upon a stage with scenery and accessories. Prominent business men and women play the parts. He is author of: About Advertising and Printing, 1889, the first book on advertising published; Building Business, 1893; Dollars and Sense, 1896; Practical Publicity, 1896; Fowler's Cyclopedia of Advertising and Printing, 2,000 illustrations, 1897; Ayes of Advertising, 1900; The Boy, How to Help Him Succeed, 1902; Gumption, 1905; Starting in Life, 1906; How to Get and Keep a Job, 1907; Hayfield Mower, 1907; Practical Salesman-ship, 1911; How to Save Money, 1912; How to Get Your Pay Raised, 1912; Art of Letter Writing, 1913; Art of Story Writing, 1913; Handbook of Journalism, 1913; Knockers' Club, 1913; How to Obtain Citizenship (in five languages), 1913; A Thousand Things Worth Knowing, 1913; Toasts and After-Dinner Stories, 1913; The Art of Speaking, 1914; Getting a Start, 1914; The New Salesmanship, 1914. He is also the author of a large number of syndicate articles which have appeared in hundreds of newspapers, on business methods, advertising, and on the making of success. He is a member of the Twentieth Century Club, Boston Authors' Club, Boston City Club, Massachusetts Civic League, Massachusetts Press Association, Agate Club of Chicago; secretary and treasurer of Puddingstone Club, Boston, and is a Mason and Knight of Pythias. He married, April 27, 1882, Fannie Alice Foote, and has two boys and two girls. Addresses: Office, 1302 Commonwealth Ave., Boston; residence, 437 Cambridge St., Allston,
Mass.

Biographical sketches from the book, Men of 1914

Submitted by Deborah Crowell